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Snapchat, an application used to send instant photos among friends, is now being leveraged by brands looking to target a younger audience. Check out the infographic to find out more about Snapchat’s user demographics, which brands are currently using Snapchat successfully, and some best practices for brand communication on Snapchat. Via: blog.marketo.com

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To help advertisers strengthen their ad targeting, AdvertiseMint, a Facebook advertising agency, released “A Complete Guide to Facebook Ad Targeting,” an internal Facebook ad targeting guide that helps advertisers understand and unlock Facebook’s vast targeting options. The Facebook ad targeting guide contains 850 Facebook ad targeting options segmented into the main categories listed below:  …

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6 Effective Ways To Boost Lead Generation Through Social Media 6 Effective Ways To Boost Lead Generation Through Social Media

Social media strategy is not just about likes and shares or brand awareness. With social media, the strategy involved to leverage it for business purposes have also evolved. A successful social media strategy helps a prospective client move through the different stages of the sales funnel with customized content for each stage. This infographics will…

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Why Facebook is Supporting Digital India Campaign? Why Facebook is Supporting Digital India Campaign?

Most of us are still wondering as to why Facebook is supporting the Digital India campaign. Facebook is going to offer free internet at all railway stations (500+) across India. It is also going to offer free internet across rural India where its reach is limited. Facebook is going to release solar-powered drones in rural…

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