February 23, 2021 0 comments

Why Consider Influencer Marketing in Healthcare?

A purchase decision to buy a healthcare product is based on trust. With the advent and widespread use of social media platforms, the scope of influencer marketing has risen exponentially. Influencer marketing is happening virtually on different forums such as social media posts, blogs, reviews, etc. As an influencer marketer for years, I have been successful…

August 30, 2018

State of Influencer Marketing & Social Media 2018

This year The Exposure Co. released our first ever survey results for The State of Influencer Marketing and Social Media in Australia report for the year 2018. It is jam packed with incredible insights about Australians, what they think of branded social media accounts, what they think of influencer marketing and how they are using…