How to Buy a Used Car

As the title of this attractive infographic suggests, there is “pertinent information for consumers seeking to a buy used cars”. I think before commenting on anything, it’s the header that catches the reader’s attention instantly. Systematically, one can see below it a short synopsis of what to expect out of the infographic to help him or her make an informed decision to purchase a used car. A significant buying barrier in developing countries is the severe lack of transparency in the used car market. There are so many factors to consider before purchasing a used car. Although the western world is not crippled by these issues, the average potential car buyer will always prefer to have as much data at his disposal. In absolute web world terms, the ‘first scroll’ of this infographic does exactly this – propagate key ingredients and facts that matter to potential used car buyers.

These “ingredients” – top things people look for in a used car, what used cars sell the best, average price per year for used cars in last 5 years and what to look for when buying a used car all occupy the first half. The information is driven very heavily by visual cues which help eyeball stickiness. However, the font size of all the copy is extremely small. This negates the effectiveness of the visual elements, as things are extremely hard to read. It is fair that the infographic seeks to inform the user as much as possible, but in the middle section there is a lot of information that lacks appropriate spacing. This makes the reader almost want to skip through it impulsively.

Related Post -   The Ghostbusters Guide to Management

I think if infographic’s were human beings who watched the news, they would have to behave in a similar manner in terms of filtering information. What an infographic should do is ensure its most crucial informative elements catch the reader’s attention instantly. And this does happen over here. The most important aspect of buying an old car following the price factor is ts road-worthiness and safety standards. Here, we see the top 5 safest used family cars below $15,000 showcased very graphically. In fact , this is the only part I spent a large amount of time studying since I was really drawn into it. The other parts of the infographic have very useful information. The moment you get drawn in however, the fonts tend to act as a massive barricade in your reading experience.

All in all, this is one of the most well colour coded and graphically designed infographic’s with respect to the prevalent data heavy issue at hand. It was useful, but not useful enough. If I were to rate it out of 5, I would give it a 3.5/5. Brought to you by DandLock.

How to Buy a Used Car

Recommended Post

Are Infant Reflux Drugs Worth the Risks? GERD or Gastroesophageal reflux disease refers to the process of partially digested food or liquid traveling back up from the stomach to the esophagus...
Top 10 Fastest Production Cars Top 10 Fastest Production Cars Motor Trend Has Lapped Around Mazda Raceway Laguna Seca.
Electric Motor and Generator Manufacturing in The United States Ever wondered which direction the motor and generator manufacturing industry of the United States is headed? If you are someone pursuing a career in t...
What is APR? Financial jargon can often puzzle the average person. I own a credit card, but all I really care about is paying my bill on time at the end of the mon...
Speeding. What’s Your Excuse? This infographic is about speeding excuses which run from real to ridiculous. I recently got pulled over and thought I had an original excuse to expla...
A Brief History Of The Ford Mustang If there is something that a car enthusiast must know, then it is the brief history of the Ford Mustang. It is vital for a car enthusiast to know the ...
College Daze: A Snapshot of the Class of 2013 Ever since the global economy plunged into dark depths in that fateful year of 2008-09, graduation time for college students has been one of extreme u...
Transportation Made Simple For more than 40 years, Xerox has worked hand-in-hand with transportation clients in more than 35 countries helping shape the way we move around the w...
Top 4 Digital Marketing Trends for 2013 If you are looking for ways to promote your business, chances are you're looking at expanding your turf to the World Wide Web. But what are the medium...
30 Years of Honda Accord This Infographic is based on Honda Accord.The 2013 Honda Accord - Three decades in the making, the best ever U.S. built Accord. Source: Honda.com