Website Testing: Move Beyond the Landing Page
Smart marketers understand the value of testing. In a relatively short period of time, website testing has evolved from changing the color …
Control of Birth Control
When President Obama signed the Patient Protection and Affordable Care Act in 2012, the bill included a requirement that companies cover the …
Why Is Pinterest So Addictive?
From September 2011 to February 2012, the monthly unique visitors to the Pinterest site grew over 866 percent, with users spending 98 …
Are Bananas Really As Bad for You as Cookies?
Researchers from the University of Sydney set out to determine which foods fill you up and keep you full. The result was …
How Much Extra Cash Do American’s Have?
Discretionary income is the amount of money left over after taxes are taken out, bills are paid, and basic needs are covered. …
Warm vs. Cool
Hot-headed. Cold-blooded. Warm and Loving. Cool as a cucumber. Fired Up. Chilled out. Temperature is often used to describe temperament, and we …
How Indie Brewers are Outpacing Beer Industry Growth
Over the last few decades, small, independent breweries in the U.S. have been quietly growing. And though large breweries outpace smaller ones …
Why You Should Care About The Strait of Hormuz
With nearly 20 percent of the global oil trade passing through its narrow waterway, the Strait of Hormuz — which separates Iran …
2012 Social Activism
More young adults (ages 20-28) are now actively supporting the causes they care about. In this infographic created by Columnfivemedia with TakePart, …
How Much Does Solar Cost?
A growing number of homeowners want to know how much solar costs, but it can sometimes be difficult to get a straight …
The New Independent Workforce
Many workers today do not work for organizations on a permanent basis. These independent workers, both solopreneurs and independent service firms, known …
Lean Government: International Views
Compared to its international peers, Canada’s government health-sector workforces are disproportionately large yet its outcomes are no better than countries with smaller …
Where is the Next Generation of Innovators?
Everyone from business leaders to President Obama is calling for more young leaders in the areas of science, math, engineering, and technology. …
Wack Weed Attitudes
Support for legalizing marijuana has been growing over the past 40 years — 2011 saw the greatest percentage of Americans in favor …
Pain At The Pump
The average American household burns through an estimated 1,100 gallons of motor fuel each year. And now that gas prices are on …
People Like Chicken Nuggets & Other Things We Learned From Facebook
At Digg, they strive to understand what it means when you Digg, Like, Tweet, and LinkedIn Share, so that they can determine …
How Retailers Are Adapting to the Mobile Shopping Craze
Like it or not, the time for retailers to adopt a mobile strategy is over. Shoppers are using smart phones and mobile …
Got SXSW FOMO?
SXSW takes over Austin next month for nine days of mayhem. From March 9-18, 2012, Austin belongs to South By Southwest, and …
How to Train Your Employees to Handle Social Media
Social media consultants can be an expensive addition to your business. But in this day and age, no company can operate without …
